#9 - Scaling enterprise sales with RevOps: Inside Swan’s GTM Engine, with Bastien Roche (RevOps)

#9 - Scaling enterprise sales with RevOps:
Inside Swan’s GTM Engine, with Bastien Roche (RevOps)





In our first-ever English episode, we sat down with Bastien Roche
from Swan, a RevOps leader who bridges the gap between sales,
marketing, and product.





What we covered:


Why RevOps is the backbone of scalable go-to-market teams





How Swan sells white-label banking to enterprise customers and
what makes these partnerships work





The challenge of attribution in usage-based business models





Why RevOps must sell internally, just as much as sales sells
externally





How AI is saving hours weekly across sales, KYC, and enablement





Why Bastien Roche champions uncapped commissions and quarterly
targets, and how Swan handles complex sales comp in a usage-based
world





Bastian’s key message?


“If you want to drive real impact in RevOps, you need to identify
pain, sell change internally, and get people on board - with
data, tools, and enablement. Oh, and AI doesn’t replace people.
It frees them.”





A must-listen if you’re in sales, RevOps, or just trying to
modernize a growing GTM team. ️





Now live on Spotify, Apple Podcasts and Youtube.





Bastien's profile: https://www.linkedin.com/in/bastien-roche/