“Good talk” ≠ good sales!

Ever walked out of a client meeting feeling great…but without a
signed deal? That’s exactly what Claudia Sperling and Senne
Vanwetswinkel, experienced consultants with Mercuri International,
unpack in our latest podcast episode. Because too many sales
conversations end in consulting rather than closing.* Here’s what
you will learn: • Why “I don’t want to pressure them” is a silent
deal-killer. • How *follow-up* is not harassment, it’s customer
service. • Why 80% certainty is enough to decide. • And how small,
confident questions turn “maybe” into “yes.” Our favourite insight:
“Consulting without a closing question is like a job interview
where nobody talks about the salary.” Selling means *guiding* the
customer to a decision — not waiting for one. Listen in and ask
yourself: When was the last time you gave excellent advice… but
didn’t close the deal? Would you like to dive deeper into the topic
of leadership in sales or learn more about Sales Excellence? Get in
touch with Claudia Sperling:
https://www.linkedin.com/in/claudiasperlingmercuri/ or Senne
Vanwetswinkel: https://www.linkedin.com/in/sennevanwetswinkel/. For
more information and inspiration on current sales topics, visit:
https://mercuri.de Did you enjoy this episode? Please give us a
five-star rating and subscribe to the Mercuri International Sales
Podcast. We also appreciate detailed feedback – feel free to write
to us at info@mercuri.de. This helps us continuously improve our
podcast and create relevant content for you and your company.