286: Creating Without Burnout with Michelle Falzon

In this episode, Tina Tower welcomes entrepreneur, strategist,
and storyteller Michelle Falzon to discuss how you can unlock
your best creative work without getting burnt out. With over 20
years’ experience catalyzing ideas into sustainable, soul-aligned
success, Michelle shares insights from her signature “Creation
Loop” framework—designed to help passionate business owners and
creators strike a balance between serving their clients,
delivering quality work, and sustaining their own wellbeing.


Key Topics Covered:




Michelle’s Journey: From supporting
multi-million dollar launches behind the scenes to stepping
out front with her own ideas.




The Creation Loop: Michelle breaks down her
five-part framework—Saturate, Percolate, Create, Celebrate,
Rejuvenate—that helps creators avoid the cycle of constant
output and burnout.




Maintaining Creativity in a Busy World: How
to protect your signal (your true vision) from the daily
“noise” and distractions of business.




Boundaries and People Pleasing: Why women
especially struggle with saying no, and how working on
personal boundaries is an ongoing process.




The Power of Self-Compassion: Practical
tools, including the RAIN process (Recognize, Allow,
Investigate, Nurture) for being kinder to yourself through
the ups and downs of business.




Sustainable Scheduling: The importance of
allowing time to percolate (think and process) between
absorbing information and executing, plus how celebration and
genuine rest fuel creativity.




Perfectionism vs. Progress: Why taking
action before everything is “ready” is crucial, especially
for women prone to over-preparing.




Trusting Intuition: How to build trust in
your gut instincts and natural creative rhythms, letting go
of what you think you “should” do.




Defining Success: Michelle closes by sharing
her outlook on true success—freedom, love, relationships, and
staying connected to the simple joys of life.




This conversation is a powerful reminder that your most
meaningful creative work doesn’t come from pushing harder, but
from aligning deeply with who you are and what matters most. By
embracing frameworks like the Creation Loop, you can sustainably
grow your business while honoring your wellbeing, intuition, and
joy.


Where to find Tina:


Her Empire Builder: https://www.herempirebuilder.com/


Instagram: https://www.instagram.com/tina_tower/


YouTube: https://www.youtube.com/@herempirebuilder


 


Where to find Michelle Falzon:


Michelle Falzon: www.michellefalzon.com


Her Business: www.contentsellspodcast.com


Women’s Business Mastermind in
Australia: www.herbusinessmastermind.com


Free Guide: Create Without
Burnout: www.createwithoutburnout.com


Free Guide: The Ultimate High-Converting Offer Blueprint for
Women Business
Owners: https://her-business.lpages.co/high-converting-offer-blueprint/