Leanne Haining - A masterclass in creating a business and brand to stand the test of time

Leanne Haining is one of those people that you just feel calmer
when you’re around. She’s the Creative Director of bath, body
& home fragrance brand, Urban Rituelle.


Proving that they have a business to thrive in the test of time,
Leanne and her partner, Co-founder, Scott Kelly have been running
Urban Rituelle since 1999.


Having their products stocked in over 1,000 boutiques in
Australia, Leanne has learned the art of adaptation and
innovation throughout the changing seasons of business.


Urban Rituelle is more than a brand. It is a philosophy of
passion, care, and unsurpassed quality and Leanne is the true
creative force behind building this boutique brand.


Leanne’s vision is to create a business where every touchpoint
makes people feel good; including the team, its customers,
greater community & suppliers. She believes in creating a
distinctive collection of indulgent bath, body & home
fragrance products that celebrate & enhance our daily
rituals.


True success to Leanne is nurturing and growing both her team and
business while raising her lovely daughters in a healthy,
balanced lifestyle.


Sit back and take a listen to this gorgeous woman be so open
about what it’s like to travel the world for years being
footloose and fancy-free and then thrive in the serious world of
raising a family and growing a business.