#647 Modern Email Marketing That Won’t Make You Feel Sick w/ Rob & Kennedy, Founders of Email Marketing Heroes

In this episode we're joined by professional hypnotist (Rob) and
mind-reader (Kennedy), who are collectively known as the Email
Marketing Heroes.


 


Rob and Kennedy join us to discuss how they leverage their
expertise in hypnosis, mind-reading, and entertainment to forge
successful careers in email marketing.


 


In this episode, we discuss:





How Rob & Kennedy found their way into the world of email
marketing via show business

What is ethical persuasion?

What is the advantage of copywriting over other formats such
as video and audio?

Grubby email marketing techniques to avoid

What's more important than the subject line when with respect
to email open rates?

Techniques to help reduce the friction of writing frequently

How to utilise the S L O framework






Referenced on this episode:


Dean Jackson's 'Super Signature':
https://fortheinterested.com/how-a-super-signature-can-make-your-emails-more-powerful/

The Email Marketing Show:
https://www.emailmarketingheroes.com/podcast/

The League - Email Marketing Membership:
https://get.emailmarketingheroes.com/league


*Exclusive Listener Download*: 12 Creative
Ways to Get More Clicks with the Next Email You Send:
https://emailmarketingheroes.com/imp



 


CONNECT WITH THE EMAIL MARKETING HEROES:


https://emailmarketingheroes.com/



 


CONNECT WITH SCOTT:


scott.colenutt@sitevisibility.com

https://www.linkedin.com/in/scottcolenutt



 


CONNECT WITH SITEVISIBILITY:


https://www.sitevisibility.co.uk/

https://www.youtube.com/user/SiteVisibility

https://twitter.com/sitevisibility

https://www.facebook.com/SiteVisibility

http://instagram.com/sitevisibility



 


If you have feedback, you'd like to be a guest, you'd like to
recommend a guest or there are topics you'd us to cover, please
send this to marketing@sitevisibility.com


 


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