#729 AI with Dan Taylor, Mike Curtis, Jonjo Rowlands and Irin Rahman

In this series of episodes, we introduce you to some of our top
experts sharing their knowledge and experience during the
brightonSEO conference. Hosted by Dan Taylor, this panel session
covers everything you need to know about AI’s place in digital
marketing; from its evolution and the future of content creation,
to the ethical considerations we need to be aware of as the
technology develops, it’s all in this episode, so tune in!


In this episode:


05:51 The importance of understanding AI’s strengths and
weaknesses.


15:54 Using AI for planning content creation long-term, not just
for short-term efficiency.


24:20 AI processes for content and workflow automation, saving
time and adding value for clients.


36:51 Learning from biases - why we can be hopeful for an ethical
AI future with human innovation.


49:35 Why Google faces threat from GPT and OpenAI in the search
and publishing space.


59:21 Future predictions - the importance of using the right
prompts is key to all AI.


 


 


More about our panellists:


 


Dan Taylor - https://www.linkedin.com/in/danielrwtaylor/


Dan is a recognized SEO professional, having worked with a number
of companies in strategically helping them increase their organic
market visibility and overcome technical challenges.


 


Mike Curtis -
https://www.linkedin.com/in/michael-curtis-0571882b/


Mike is the Head of SEO at 7DOTS, and a professional dork.


 


Jonjo Rowlands - https://www.linkedin.com/in/jonjo-r-32686a205/


Jonjo is Head of SEO at boxChilli. He manages a team of 14
account managers and SEO executives and looks after clients
across a wide range of industries.


 


Irin Rahman - https://www.linkedin.com/in/irin-rahman-861b7151/


Senior leader in Data, Technology, AI, Digital Marketing &
Strategy practices with extensive experience across multiple
industries. She has a keen interest in data driven insight into
digital marketing technologies.


 


To find out more about us and the show visit
https://internetmarketingpodcast.org


Like and subscribe so you never miss an episode, and leave us a
comment if you enjoyed the show.


 


Connect with us if you’d like to work with us, you’d like to
feature on the podcast, or you have a guest or topic
recommendation. Email kelvin@brightonseo.com or…


https://www.linkedin.com/in/kelvinnewman/


https://twitter.com/kelvinnewman


 


Hosted on Acast. See acast.com/privacy for more information.


Hosted on Acast. See acast.com/privacy for more information.