Herman Miller with Garrett Corcoran

Changes don’t have to be drastic to be delightful. Sometimes all
it takes is a little rearranging and refining, like furniture
design legend Herman Miller, which unveiled their first rebrand
in almost 25 years. Take a seat as Garrett Corcoran, Design
Director at Order, shares how he and his team embraced this
legacy and refined what was already deemed a symbol of American
design excellence.


To see the change of brand for yourself, visit achangeofbrand.com
or follow us on Instagram @achangeofbrand.


Created by Matchstic (matchstic.com / @matchstic), hosted by
Blake Howard (@blakehoward), co-hosted by Tracy Clark, edited and
scored by ATAM Audio, produced by Brianna Belcher, and artwork by
Stephanie Kim and Michael Martino.