Episode 189: The Modern State of Digital Advertising with Mark Melvin, EVP and General Manager at Mirriad

Mark Melvin, EVP, Sales & Brand Partnerships, at Mirriad (a
leading virtual product placement and in-content advertising
solution) joined us in this episode of the SalesStar Podcast to
talk about current digital ad trends:








Today’s state of digital advertising and how brands/creators
are looking to create new revenue streams with new ad models






What it takes to create differentiated ad and online journeys






How brands can enhance today's online ad experience for end
users