Yusuf Özdalga of QED Investors explains how to fund the creator economy

Episode 31 of the Influencer Marketing Lab - a weekly podcast
tracking the growth spurts and growing pains of influencer
marketing.



This podcast is sponsored by Tagger the data-driven influencer
marketing platform and social listening tool.





This week Scott Guthrie is in conversation with Yusuf Özdalga,
partner at QED Investors a venture capital firm specialising in
fintech.





In this episode we discuss:


How the next wave of the creator economy is being funded

What creator banking is 

How embedded finance might enable any company or even any
influencer to become a fintech provider

Why Jack Dorsey's company Square might have acquired music
streaming platform, Tidal

Why QED Investors backed neo bank Current - the company which
also counts Jimmy Donaldson aka MrBeast as both an investor and
marketing collaborator

We also talk about YouTuber  CJ So Cool and his offering
of shares of future royalties in exchange for immediate funding
from investors. We ask whether this model might gather momentum
within the industry.






Check out the Influencer Marketing Lab website for full show
notes and related useful links. 


Check out the Influencer Marketing Lab for full show notes,
related useful links and a transcript.

Don't forget to sign up for the companion newsletter The Creator
Briefing ( https://www.creatorbriefing.com/ ) - the weekly
newsletter from Scott Guthrie which provides a breakdown of all
the major news from the creator marketing industry alongside his
insight and analysis.