DC82b Critique: Logitech Customer Service

In this followup to episode DC82a, Tim describes the conclusion
of his interaction with Logitech Customer Support. Unlike the
MINI/BMW car maker attitude towards service after a sale,
Logitech proves itself exceptionally good at listening to a
complaint about a defective product and fixing it quickly without
hassle.

If only more companies took their customer experience after the
sale as seriously as Logitech does! Service after the sale is as
important as the product design itself. Indeed, it IS part of the
product design. Only arrogant, "take the money and run"
companies, such as MINI, fail to understand this. Long-term brand
loyalty is usually increased by responsive customer support.