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01.08.2024
1 Stunde 9 Minuten
Patent Agent Michael Levine joins Timothy Keirnan to discuss the
process by which inventors obtain patent protection for their
ideas in the United States. What is a patent? How do inventors
research to learn whether their idea is truly novel? What are the
steps and costs associated with researching and filing for a
patent? What about patenting a novel idea in other nations? In
this 68 minute episode, we'll learn answers to those questions
and hear some anecdotes about fascinating patents Michael has
seen in his career as a patent agent.
Michael's website is
https://www.enterprisepatent.com/
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11.11.2023
1 Stunde 3 Minuten
This is our last episode for a while, but is well worth the wait!
We have an interview with Viktor Rydal, industrial designer from
Nomono, who talks with Tim about the Nomono Sound Capsule.
Visit the Nomono website about the SoundCapsule to see and hear
their demonstrations. This truly innovative solution records
conversations with its custom lapel mics into its Sound Capsule
hub, and their cloud application removes bad room acoustics to
create astoundingly good audio from rooms that did NOT sound good
to begin with. It's an interviewer's dream come true. Whether
used by user researchers, journalists, or conference organizers,
the Nomono Sound Capsule achieves good clean audio recordings in
everyday noisy environments. The Sound Capsule allows the
interviewer to focus on the interview, not worry about the audio
engineering and room acoustics.
For over an hour, Viktor and Tim talk about the story of the
Sound Capsule's design and development.
Tim is enjoying his new job teaching at Michigan Technological
University but needs to focus on the relocation and new job in
its first year--so no more episodes for a while. Expect us...when
you hear us. Thanks for listening since 2005 and we promise some
more episodes in the future. Check www.designcritique.net for the
occasional blog post in the mean time.
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02.07.2023
49 Minuten
Dushyant Kunungo joins Timothy Keirnan for a discussion about
enterprise UX.
* Duhsyant's professional background
* The importance of user experience to employees working in an
enterprise--both to their morale and their productivity.
* Dushyant and Tim share eyebrow-raising anecdotes from
enterprise user experience projects they have been on. Employees
need effective, efficient, and enjoyable products/tools as much
as external customers do.
* Dushyant talks about his book, UX Decoded: Think and Implement
User-Centered Research Methodologies, and Expert-Led UX Best
Practices.
You can reach Dushyant at his LinkedIn page. His book's publisher
is at this link:
https://bpbonline.com/products/ux-decoded?variant=41816075043016
Tim recommends everyone listen to this episode of Dushyant's
excellent podcast, UX Banter, with Neal Ford discussing
authenticity in branding:
https://www.uxbanter.com/e/importance-of-authenticity-in-branding-neal-foard-s1-episode-7/
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21.05.2023
1 Stunde 29 Minuten
Barry McBride joins Timothy Keirnan to discuss the history and
content strategy of The Orange and Brown Report, an independent
news and analysis business catering to Cleveland Browns football
fans. The Orange and Brown Report offers both free and paid
subscription tiers of news and interaction with its beat writers
and analysts.
Across 80 minutes, Barry talks about:
* The origin of his Cleveland Browns fan advocacy and
community-building in 1995, when Browns ownership and the NFL
betrayed Browns fans by moving the team to Baltimore and the
legacy media refused to cover all aspects of the story.
* HIs first website, Greedwatch.com
* His second website, BrownsTNG (The Next Generation)
* How legendary Browns former QB Bernie Kosar and his family
helped Barry create Bernie's Insiders, a startup that
professionalized Barry's concept with credentialed news
reporters.
* The transition to The Orange and Brown Report and further
maturation of the concept.
* Plans for the future of the OBR.
You can find the Orange and Brown Report at
www.theobr.com
Tim's book recommendations:
Managing by Values by Blanchard
(https://bkconnection.com/books/title/managing-by-values)
Learning to Scramble by Kosar
(https://clevelandlandmarkspress.com/book_details.php?bid=27#&panel1-1)
Almost Too Good: The Undefeated 1948 Cleveland Browns
(https://mcfarlandbooks.com/product/just-too-good/)
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17.04.2023
52 Minuten
Matt Ranta, head of practice at Nimble Gravity, joins Tim for a
discussion on how companies can and should improve their digital
interactions with customers, whether they are B2B or B2C. Whether
it's in email messages or web pages, details matter.
03:47 The importance of proofreading marketing email
messages.
08:03 Use new image formats like webp and AVIF to increase speed
of a website and its SEO.
17:06 Test a website with browsers besides Chrome, which not
everyone will use.
22:00 Competitive intelligence tools and keywords
25:30 The useful website evaluation optimization tool
https://pagespeed.web.dev/
28:20 In 2023 people are still not labeling images with alt
tags
30:20 Allowing content to be buried deep because of not using
pagination properly on web pages
35:34 Disavowing bad back links from undesirable sites you may
not want to be associated with, and/or a website that is a link
farm
40:22 Do not hide the search bar on the home page or other
pages.
Make sure to read Matt's excellent article 10 Opportunities for
Improving Your Digital Performance.
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Über diesen Podcast
Our show encourages usable designs for a better customer experience
in products and services. Each episode is different, with the only
constant being our demand that UX design make our lives better and
provide long term value. If you care about design's impact on our
modern quality of life, give us a listen. You will hear: *
Critiques of products & services we've used thoroughly, *
Interviews with people whose work or books we admire, and *
Discussions of design methods we use in our own user experience
research and design careers.
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