Strategies to Expand Your Business Off-Amazon—Steve Chou

Did you know that a massive 60-70% of Amazon shoppers search for
brands off-Amazon before buying? The best sellers increase their
brand footprint outside of Amazon to take advantage of this.


In this year’s first podcast, we sit down with Steve Chou—who
runs a 7-figure e-commerce store, a hit marketing podcast, and an
online platform for training young entrepreneurs—to talk about
off-Amazon strategies for improving and expanding Amazon
businesses.


Tune in as we discuss how essential it is to leverage Google Ads,
Google Shopping, and Facebook Ads to bolster a brand started on
Amazon. Steve also forecasts e-commerce trends for 2022 and
shares his views on business scalability and product
differentiation.