Affiliate Dialogues

Today, I’m joined by Pettersom Paiva - seasoned leader in digital marketing and business development, with over 15 years of international experience across Brazil, Spain, Portugal, and the UK. Currently at advanced store, Pettersom is helping drive innovation in digital advertising, while also being the founder of MerchanLinks, and Voopter.com, one of Brazil’s leading travel apps with over 35 million users.


In this episode, we dive into: Why Brazil’s affiliate & commerce media market is unlike any other The balance between gut feeling and data in entrepreneurship Challenges and opportunities of scaling international brands in Brazil How AI & automation are shaping the future of affiliate marketing


Connect with Pettersom: LinkedIn: https://www.linkedin.com/in/pettersom/


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Today, I’m joined by Dr. Gege Gatt - CEO & Co-Founder of EBO.ai, TEDx speaker, author, and advisor to governments. Gege is shaping the future of AI in healthcare and fintech, with a focus on ethics, personalization, and human-centric design.


In this episode, we dive into: Why personalization is now the price of entry Why intent matters more than identity How trust, explainability, and consent will define the winners in the AI era


Connect with Gege: LinkedIn: https://www.linkedin.com/in/gegegatt/ Website Gege Gatt: https://gegegatt.com/ EBO.ai: https://www.ebo.ai/


Affiliate Dialogues is powered by ad4mat. ad4mat.com | @ad4mat

In this very special episode of Affiliate Dialogues, I’m taking you behind the scenes at Affiliate Connect 2025 in Berlin!


I set up my own podcast corner right at the event and invited six inspiring industry experts for real, unfiltered conversations about the state of affiliate marketing today.


Meet the guests:


Winona Bak, KUPONA Septalinda Laschke, Awin Nadine Herrmann, mycashbacks Benjamin Tauscher, Klarna Pettersom Paiva, advanced store Andre Kessler aka Spielekapitän, Deutsche Bahn


I prepared 12 questions – and each guest gave their own perspective. The result? A diverse mix of insights, opinions, and predictions about where our industry is headed.


Whether you’re just getting started or a seasoned pro – this episode is packed with valuable takeaways.


Affiliate Dialogues is powered by ad4mat. ad4mat.com | @ad4mat

Today, I’m joined by Glenn Debattista – a 20+ year veteran of the iGaming industry, based in Malta . From startup founder to agency leader, Glenn has seen (and shaped) every side of affiliate marketing. In this episode, we dive into: How Malta became the global hub for iGaming How affiliate marketing is evolving What AI will change in the space – and what it won’t Smart strategies to scale in highly competitive markets Connect with Glenn: Linkedin: https://www.linkedin.com/in/glenn-debattista/ App Pyaza: https://pyaza.com/ Affiliate Dialogues is powered by ad4mat. ad4mat.com | @ad4mat