15 - Brazil Unlocked: Affiliate Growth Secrets with Pettersom Paiva

Today, I’m joined by Pettersom Paiva - seasoned
leader in digital marketing and business development, with over
15 years of international experience across Brazil, Spain,
Portugal, and the UK. Currently at advanced
store, Pettersom is helping drive innovation in digital
advertising, while also being the founder of
MerchanLinks, and Voopter.com,
one of Brazil’s leading travel apps with over 35 million users.


In this episode, we dive into:
Why Brazil’s affiliate & commerce media market is unlike any
other
The balance between gut feeling and data in
entrepreneurship
Challenges and opportunities of scaling international brands in
Brazil
How AI & automation are shaping the future of affiliate
marketing


Connect with Pettersom:
LinkedIn: https://www.linkedin.com/in/pettersom/


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