Jeff Warshaw's 'Alpha' Vision For Radio: Stop Cutting, Start Hiring
Jeff Warshaw doesn't plan to participate in radio's "race to the
bottom." The CEO of Connoisseur Media just bought Alpha Media,
expanding Connoisseur from 11 stations to 218. It's a move that
bucks the industry trend to lay off people and cut budgets --
p
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Jeff Warshaw doesn't plan to participate in radio's "race to the
bottom." The CEO of Connoisseur Media just bought Alpha Media,
expanding Connoisseur from 11 stations to 218. It's a move that
bucks the industry trend to lay off people and cut budgets --
particularly because of what Warshaw says about his plans to hire
and invest even more. In an interview, Jeff responds to Gordon's
question, "Did you miss the news that radio is dying?" Stay in the
loop with all things Borrell when you join our Research Alert
Lists. As always, thank you for listening. If you like the episode,
leave us a review! Want to join the conversation? Share your
comments at borrellassociates.com/podcast.
bottom." The CEO of Connoisseur Media just bought Alpha Media,
expanding Connoisseur from 11 stations to 218. It's a move that
bucks the industry trend to lay off people and cut budgets --
particularly because of what Warshaw says about his plans to hire
and invest even more. In an interview, Jeff responds to Gordon's
question, "Did you miss the news that radio is dying?" Stay in the
loop with all things Borrell when you join our Research Alert
Lists. As always, thank you for listening. If you like the episode,
leave us a review! Want to join the conversation? Share your
comments at borrellassociates.com/podcast.
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