Outdoor Continues to Flourish, Thanks to Digital Signage and 'News' Messaging

The outdoor advertising industry is the only legacy media that's
been emboldened by internet, continuing to grow while competing
media shrink. Hosts Gordon & Corey explore the possibility that
the outdoor advertising industry might leverage its digital signage
to compete with the local news industry. They bring on outdoor
industry consultant Kevin Gephart to pick his brains what's next
for outdoor. Stay in the loop with all things Borrell when you join
our Research Alert Lists. As always, thank you for listening. If
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