Using Social Media to Generate Leads as a Real Estate Investor

In this episode of the RCA Marketing Weekly, I'm diving deep into
how real estate investors can effectively leverage social media
to generate motivated seller leads. Unlike influencers or
educators, the approach for real estate investors is unique and
requires specific strategies to attract and convert potential
sellers.


We explore the nuances of creating targeted content, the
importance of answering potential sellers' questions through your
posts, and the strategic use of different social media platforms.
I'll share insights on organic versus paid social media
strategies, how to maximize the impact of your posts, and the
vital role of call-to-actions in your content.


Episode Highlights:


[00:00] Introduction to using social media for motivated seller
leads.


[02:22] The difference between content for influencers versus
real estate investors.


[05:45] The role of video content in answering sellers'
questions.


[10:04] Boosting successful posts to target specific geographic
locations.


[14:06] Choosing the right platforms: Facebook, Google My
Business, YouTube.


[17:14] Building and maintaining consistent social media
presence.


[19:02] Strategies for sustainable content creation and
frequency.





Thank you for tuning in! If you found this episode helpful,
please subscribe to the show and leave a review on Spotify or
Apple Podcasts. For more content, check out my YouTube channel by
searching for Josh Culler. If you have any questions or want to
discuss your social media strategy, feel free to reach out to me
at Josh@cullermedia.com - See you in the next episode!