How to Market for Creative Finance Deals with Chris Prefontaine

In this episode, we dive deep into the ever-changing landscape of
marketing for motivated seller leads with Chris Prefontaine,
co-founder of Smart Real Estate Coach. Chris shares invaluable
insights into navigating the latest trends in real estate
marketing, from leveraging creative financing to optimizing
strategies with virtual assistants. We discuss the evolving role
of Facebook ads, the impact of artificial intelligence, and the
importance of adapting to new tools and techniques while staying
true to proven methods. Whether you're just starting in real
estate or looking to refine your marketing game, this episode is
packed with actionable tips to help you succeed.


Join us as we explore the basics of effective lead generation,
discuss the best lists for direct mail campaigns, and outline the
benefits of integrating virtual assistants into your team. Chris
also breaks down the keys to identifying the right marketing
strategies for your business and how to measure success. If
you're looking to stay ahead in real estate marketing, this
episode is a must-listen!





Timeline Summary:


[0:00] - Introduction to marketing challenges
and changes in trends for motivated seller leads.


[1:07] - Chris Prefontaine shares insights on
creative financing and its growing interest among real estate
investors.


[4:30] - Discussing effective marketing
strategies, including the use of specific mailing lists and
virtual assistants.


[8:20] - How to determine which marketing
efforts work best for your business and when to adjust
strategies.


[12:15] - The role of virtual assistants in
marketing, their training, and how they can improve efficiency.


[16:30] - The importance of staying committed to
a marketing strategy and knowing when to scale.


[22:00] - Key performance indicators (KPIs) to
track and measure marketing success.


[25:45] - Predictions for the future of real
estate marketing and effective lead generation techniques.





Links & Resources


Smart Real Estate Coach - Learn more about Chris
Prefontaine's coaching programs: https://smartrealestatecoach.com

SRECLS Live - Information on the upcoming event hosted by
Smart Real Estate Coach: https://sreclive.com

Master’s Class - Free online class to dive deeper into
creative real estate strategies:
https://smartrealestatecoach.com/mastersclass