Episode 32: Ad Agencies' COVID Remix: Big Love for OTT & Social Media
Corey dives into a recent survey of 225 local ad agencies and finds
that their deepening love affair with OTT is being financed by
their tried and true longtime lover -- broadcast TV. The podcast
has Gordon & Corey poring through key findings, including h
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Corey dives into a recent survey of 225 local ad agencies and finds
that their deepening love affair with OTT is being financed by
their tried and true longtime lover -- broadcast TV. The podcast
has Gordon & Corey poring through key findings, including how
agencies feel the pandemic has changed the effectiveness of certain
types of media. Stay in the loop with all things Borrell when you
join our Research Alert Lists. As always, thank you for listening.
If you like the episode, leave us a review! Want to join the
conversation? Share your comments at borrellassociates.com/podcast.
that their deepening love affair with OTT is being financed by
their tried and true longtime lover -- broadcast TV. The podcast
has Gordon & Corey poring through key findings, including how
agencies feel the pandemic has changed the effectiveness of certain
types of media. Stay in the loop with all things Borrell when you
join our Research Alert Lists. As always, thank you for listening.
If you like the episode, leave us a review! Want to join the
conversation? Share your comments at borrellassociates.com/podcast.
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