Episode 39: Local Media's Big Pivot

Episode 39: Local Media's Big Pivot

Faced with an advertising crisis, many local media companies pivoted in a new direction that may foretell their future. In this episode, Corey & Gordon take a look at how one trade association blazed a very different path for broadcast and print media in
21 Minuten

Beschreibung

vor 4 Jahren
Faced with an advertising crisis, many local media companies
pivoted in a new direction that may foretell their future. In this
episode, Corey & Gordon take a look at how one trade
association blazed a very different path for broadcast and print
media in 2020 that has them working together and finding support
from communities they serve. It features an interview with Nancy
Lane, a former publisher and now CEO of the Local Media
Association. Stay in the loop with all things Borrell when you join
our Research Alert Lists. As always, thank you for listening. If
you like the episode, leave us a review!  Want to join the
conversation? Share your comments at borrellassociates.com/podcast.

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