Episode 52: Ad Buyers Have Spoken: It's the Email, Stupid!

When it comes to dealing with sales reps, email is the preferred
method -- even when consummating the "buy." So you'd think sellers
would be email aces. Au contraire, say Corey & Gordon. And they
have proof. This episode features Borrell's director of client
development, Taryn Tatarinowicz, who reels off a handful of
comments from frustrated ad buyers. Stay in the loop with all
things Borrell when you join our Research Alert Lists. As always,
thank you for listening. If you like the episode, leave us a
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