Episode 59: Auto Advertising Gets Wonky

Car dealers are big wheels in the local advertising world, but
things sure have gotten wonky. New and used cars are flying off the
lots, leaving dealers feeling as though they don't need to
advertise at all. Corey and Gordon explore the phenomenon,
interviewing leading car-marketing expert, John Fitzpatrick, from
Force Marketing. Stay in the loop with all things Borrell when you
join our Research Alert Lists. As always, thank you for listening.
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