Is Traditional Media Really Poised for a 'Comeback' in 2024?

Corey returns from a monthlong hiatus for the big reveal: his local
advertising outlook. All signs look good headed into the holidays.
As for 2024, there's a surprise (the good kind) for traditional
media. Corey discusses his forecasts, and Gordon gets a gut check
from an executive of one of the largest local ad agencies in the
nation, Rob Mudd from Mudd Advertising in Cedar Falls, Iowa. Stay
in the loop with all things Borrell when you join our Research
Alert Lists. As always, thank you for listening. If you like the
episode, leave us a review!  Want to join the conversation?
Share your comments at borrellassociates.com/podcast.