Could Radio Be Overthrowing Newspapers & TV as the King of 'Local'?

Radio reversed a decade-long trend since the pandemic and has
started growing total revenue again, mostly because of fast-growing
digital sales. Some stations started up hyperlocal news sites,
filling the gaps where newspapers pulled back. In this episode,
Corey & Gordon explore a few key reasons for radio's
resilience, and turn to outgoing Radio Advertising Bureau CEO Erica
Farber for some answers. Stay in the loop with all things Borrell
when you join our Research Alert Lists. As always, thank you for
listening. If you like the episode, leave us a review!  Want
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