Ep. 14. What UX writing and content strategy get wrong (and how to get better), with Scott Kubie

So many of the conversations on this podcast have been focused on
the relationships between UX writing and content strategy.

My guest today wants to help clear that up a little bit. 


Scott Kubie is one of the most well-regarded voices in content
strategy. Currently a free agent on contract at Mailchimp,
Scott's worked previously as the Lead Content Strategist at Brain
Traffic (alongside content strategy expert Kristina Halvorson).
Before that, he worked as a content strategist and interface
writer at Wolfram Research and a mobile app startup.


To put it bluntly, Scott and I talk about some things that really
annoy us about UX content and content strategy in this episode.


But, we also talk about how we think things can improve. So stick
around - the future looks good. 


Check out:




Scott's book, Writing for Designers




His newsletter, UX writing events




Scott on Twitter




Scott on LinkedIn


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