EP 33: Steve Wasterval – The Journey From Being an Artist to Being an Artist Who Makes a Living With His Art

I hope you are all snuggled up and ready for this holiday season.
I don’t know about you but that’s how I’m doing the holidays this
year. Just keeping it low key and easy. I’m definitely bummed
that we can’t travel and see family. I’m sure you are, too.


 


Every year, we usually go see my big family down in Virginia. We
have 30-something people at these gatherings. I help my abuela
make empanadas. We play games. My uncle Carlos tries to get us to
do karaoke (it never works) but it’s still really fun.


 


I’m sad to miss out on all of that—especially because my son is
almost three and he’s finally at an age where he can enjoy
hanging out with the other kids and I don’t have to carry him
around all the time.


 


BUT, hopefully we’ll do that next year. Steve and I are all about
the deep chill in life right now anyway so we’re kind of excited
to just have lots of comfort foods and warm beverages.


 


In honor of this time of year, I thought I would do something a
little different from my other conversations and bring you in my
world a little bit. I’ve been meaning to do for awhile which is
why I’m happy to have my most special guest on this podcast—my
partner in business and life, my source of inspiration, my
biggest supporter—often my nemesis and biggest obstacle—and my
all around favorite person, Steve Wasterval.


 


Tune into this episode to hear:


How Steve and I met and how we started collaborating

Steve’s experience over the years going from artist who never
went to art school

How Steve was raised to ignore marketing and branding—and how
he’s grown to really enjoy and value these skills

Why he’s now on a mission to help other artists bring more
marketing and branding into their work to grow their business



Learn more about Steve Wasterval:


stevewasterval.com



 


Learn more about Pia:


No BS Agency Owners Free Facebook Group

The Show Your Business Who's Boss Crash Course

Start reading the first chapter of my book

Piasilva.com