Ep 115: How to Start an Authority Machine: My Story

How do you build a business that is not constantly struggling to
find clients?


That’s the million dollar question. And I believe I have the
answer.


All month long, I’m going to share different ways that you can
build your authority machine, so that you never have to look for
clients again.


I talk about building an authority machine a lot because it is
the third phase of the three-pronged approach of building a No BS
Agency.


Building an authority machine is key because it’s the phase where
we create systems and a strategy so that we are constantly being
seen by more people, and they are able to see who we are, get to
know us, get to love us, and most importantly, want to hire us
and pay us.


And all of that can happen without you actually being in the
room.


When you build an authority machine, you create an ecosystem and
an environment where new people can come in every single day and
get to know you really well, to even feel like you’re a friend.
And it won’t take up any more of your time.


It’s the only way I’ve found to build a business that is
sustainable and will bring in clients for the long term. 


Today, I’m going to share a little bit about my own story and
experience with building my authority machine.


Tune into this episode to hear:


The very first decision I had to make to start building my
authority

Why I had to get comfortable showing my face and owning my
online presence

How I leaned on coaches and a community of peers for support



Learn more about Pia: 


No BS Launchpad

No BS Agency Owners Free Facebook Group

The Show Your Business Who's Boss Crash Course 

Start reading the first chapter of my book

Piasilva.com

The 50/25/25 Rule to Profit and Freedom Mini Course



Resources:


John Demato

Pia Silva: When You Bank True Confidence, Anything Is
Possible | TED Talk