Ep 148: Standing Out Versus Shining: What's The Diff?

“We'll help you stand out from the competition.”


That's what most branding agencies say they're going to help you
do.


And yet, these days standing out feels harder and harder.
Everybody’s trying to stand out. And when everybody does what
makes them seem different, it starts to all look the same.


One of the first things I teach inside the No BS Agency Mastery
Program is the importance of shining to your ideal clients.


And while there is some overlap with standing out, it’s actually
a different approach.


So today, I’m breaking down the difference between shining and
standing out.


Tune into this episode to hear:


How shining connects you with your ideal clients, versus just
standing out from the crowd

How getting super specific about what you do and who you do
it for makes you shine

Why it pays to let your personality and point of view shine
in your marketing and branding



Resources:


E. 145: Emily Wilkins On How Niching Down And Owning That
Niche Allowed Her Business To Thrive

No BS Agencies Mastery

The Price to Freedom Calculator

No BS Launchpad

No BS Agency Owners Free Facebook Group

Start reading the first chapter of my book

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