Ep 214: Caitlin Lang on Being Ready to Embrace the No BS Way and How it Changed Her Business

I’m excited to share my conversation with a No BS Mastery star
student. Caitlin Lang has been an absolute delight to have in our
community and it’s been awesome to watch her take action and
transform her business.


Today, she shares her journey from the dot com boom to working as
a freelance brand designer, to embracing the No BS way after
years of struggling with the default way of running a branding
agency.


As the founder of Liquid Form Design and hype woman for other
female entrepreneurs, Caitlin Lang crafts captivating brands and
websites that give her clients the confidence to blast through
their business goals.


Tune into this episode to hear:


Why the intensives model was immediately appealing to Caitlin

The mindset shift that made a major difference in Caitlin’s
client relationships

How committing to a niche has made getting referrals and
doing outreach far easier and more fruitful

How Caitlin is learning to give herself more space and
freedom in her schedule

What surprised Caitlin about the community aspect of joining
the No BS program



Learn more about Caitlin Lang:


Liquid Form Design

Connect on LinkedIn



Resources:


No BS Agencies Mastery

The Price to Freedom Calculator

No BS Launchpad

No BS Agency Owners Free Facebook Group

Start reading the first chapter of my book

Piasilva.com