Let's Go There With the U.S. Travel Association | The Layover Live Episode 139

Laura Holmberg, Vice President, Marketing and Industry
Communications with the U.S. Travel Association joins Jason this
week on The Layover Live to talk about the recently launched
"Let's Go There" campaign. Jason and Laura discuss the origins of
this campaign, what data the U.S. Travel Association is looking
at to monitor travel sentiment, plus they discuss how DMOs and
other organizations can get involved with this campaign.