Taking on TV Streaming | The Layover Live Episode 152

Brian Bossuyt, Executive Vice President & CMO at Pocono
Mountains Visitors Bureau  joins Jason this week on The
Layover Live Jason Swick to talk about the all new Pocono
Television Network, a 24/7 television network dedicated to all
things Pocono Mountains. Brian and Jason discuss the origins of
the Pocono Television Network, how they're measuring success with
this new endeavor, and how they're planning and producing new
content for this channel.