Refining Your Digital Transformation Journey

Digital transformation is a journey, not a destination...


That said, never before have we seen the type of acceleration of
digital transformation efforts to modernize business processes,
supply chains and workflows like we saw over the past year. And
digital business is still evolving.


While the workplace saw large-scale adoption of remote work,
brands saw huge shifts in customer behavior that had all
organizations playing catch-up. With so much behind us, its time
to look back, reevaluate and refine the year's efforts.


And to help us explore the digital transformation topic, former
Starbucks CDO Adam Brotman joins the team at CX Decoded to
discuss digital transformation journeys, the acceleration over
the last year and reigning it all in.