#13 Alisha Cohen - Insane Social Media Growth, Client Workflows, and a Signature Style

On this episode, I’m joined by US based photographer, and owner
of LISH Creative, Alisha Cohen. Alisha took her background in
Marketing, and her passion for color, fun, and creativity, and
built a cohesive brand with a unique palette. Today, Alisha’s
portfolio features work for huge companies like Dunkin’ Donuts,
Nestle, and Unilever. She also boasts a huge following on
instagram and TikTok, with the latter reaching 311k followers,
and 4.5 Million likes. Her content features behind the scenes
tips and tricks, workflow time-lapses, and the same bold colors
and creative energy that clients love. Join us as we talk about
Alisha’s career, how she built her brand, and what’s next for
LISH Creative.


Intro (0:00 - 2:04)


Alisha’s Background (2:04 - 3:38)


Collaborators, teamwork, and personal management (3:38 - 5:45)


Crossplatform Media Solutions: using TikTok & Instagram Reels
(5:45-12:20)


How to film Behind The Scenes Content (12:20 - 14:30)


Alisha on Signature Style (14:30 - 18:25)


Offering Stop Motions to improve Earning Potential (20:33 -
21:45)


Food Styling & Creative Problem Solving on and off-set (21:45
- 26:25)


Client Workflows- meeting brand’s expectations (27:56 - 33:43)


Billing, invoicing, and licensing (40:27 - 45:17)


Finding Fun in your work, Alisha’s Go-Tos & Socials (45:17 -
end)