That video ain't gonna share itself: 5 tips to promote your video online

We often don't think about how we experience and find new content
online, but it all comes from one place: shares. Shares are how
content moves across social platforms like Facebook or Reddit,
and shares dictate how we consume content. As video marketers, we
are constantly fielding questions about how to promote your video
online. It leads to the eternal question, "How do we get our
video shared?"


Many marketers make the mistake of thinking that quality content
shares itself. It isn't enough to make something great, post to
YouTube, and wait for the view counts to roll in. Getting people
to view and share your content requires a clear strategy, and a
little elbow grease.


In this podcast, the Umault team discusses five strategies for
getting your video shared.


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