6 B2B video ad trends for 2023

As 2022 comes to an end and we look forward to 2023, we identified six B2B video marketing trends we expect to grow or continue over the next year.

28 Minuten

25.55 MB

Podcast

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Death to the Corporate Video

Bildung , Wirtschaft

Beschreibung

vor 3 Jahren

Top B2B video marketing trends for 2023
Corporate video will continue to die.B2B companies will launch
their own streaming networks for video content distribution.B2B
marketers will embrace more humor in their video ads.B2B companies
will explore new channels for distributing video ads, including TV
and OTT.Disruptors are coming, and they're using B2C marketing
tactics, not classic B2B tactics.B2B video is getting shorter. It's
time to start making more video ads.

For more on each trend, listen to the episode or read the
transcript below.

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