David H. Lawrence XVII on the Art, Science, and Commerce of Making it in Acting

You’ve heard it before: to be an artist is to suffer. Whether
you’re acting, writing, painting, or any other creative endeavor,
it’s easy to want to pretend the business side of things doesn’t
exist. Money is dirty, and technology is too hard, right? You don’t
have to be a starving artist. You don’t have to feel bad about
leveraging technology and charging money for your hard work.
Today’s guest, , is an actor from the hit show Heroes, a prolific
voice actor and coach, and a technology junkie. When he’s not being
artistically awesome, he’s busy spreading his message to all
creatives. To be an artist isn’t enough these days. You need the
Art, the Commerce, and the Science. Learn all about what David’s
3-pronged approach to acting and creative work, which relies
strongly on sound entrepreneurial practices, on today’s episode of
Business Reimagined with Danny Iny. KEY POINTS:  At 2:00 –
David explains his theory of observable realities and the
definition of success that he gives to every client. He then
explains exactly what he means by Art, Commerce, and Science. At
9:00 – David explains how the approach of Art, Commerce, and
Science applies to fields beyond actors and creative – especially
entrepreneurs and solopreneurs. He talks about what you have to do
to succeed.  At 12:00 – There’s a lot of controversy around
‘selling out’ when it comes to creatives making money with their
art, especially around bestselling author James Patterson and his
method for pushing out a ton of books every year. At 16:00 – The
80/20 rule is used by a lot of people to forgo learning Commerce
and Science, so David gives his take on how to 80/20 correctly when
those aren’t your strengths. At 20:00 – David dispels the myth that
if you have really great art (or an amazing product), you’ll be
discovered. He shares what you REALLY need to do to succeed.