The Cross Pollination of Ideas with David Burkus

This is a touchy subject. As thought leaders and entrepreneurs,
your ideas are precious. They are what make you unique, and give
you the edge over your competition. The last thing you want is for
your team members to leave and take your ideas to your competition.
Or is it? Today’s guest, David Burkus, has written a book that
challenges this commonly held fear. In Under New Management, he
explains how the cross pollination of ideas is what propagates real
growth and change in an industry. He also thinks that ideas are
mostly meaningless. What matters is the ability to execute them.
Plus: Commonalities among successful entrepreneurs, based on
David’s research in social sciences How your employees are more
motivated and willing to bring their creativity to work when there
aren’t restrictive NDAs and non-competes The real life, Silicon
Valley example of how an industry benefits from open doors for
employees and sharing of ideas If you’re a forward-thinker who
believes that collaboration is more meaningful than competition,
you don’t want to miss this episode. KEY POINTS: At 3:00 – David
explains what his new book, Under New Management, is really about.
He offers a unique perspective on knowing what entrepreneurs do to
be successful, using social science. At 6:00 – David discusses some
of the common things he sees among entrepreneurs who have built
successful businesses At 9:00 – Danny and David discuss how NDA’s,
non-disclosure agreements, are often abused. As a result, entire
industries are stunted, and employees are less motivated to bring
creative thought and originality to their work.  At 13:00 –
David explains how the lack of ownership of your own work can
affect your company’s success, and why it’s okay for people to
sidestep from one organization to another freely. At 20:00 – Danny
and David discuss Mirasee as a case study for problems with
implementing the changes David recommends, and how other companies
can approach it.