Giftology in Business with John Ruhlin

Giftology: it’s a thing. Believe it or not, there is a science
behind great gifting. Not only will giftology ensure the recipient
has their metaphorical socks knocked off, but also that they will
think warm, fuzzy thoughts about you for years to come. Do you know
what an ‘artifact’ gift is? If not, and you want to learn the
science of gifting, then you don’t want to miss today’s episode of
Business Reimagined with , author of Giftology. You’ll learn: Why
you should give a gift that’s NOT for the recepient Perfect timing
for maximum gifting impact Whether or not gifts replace
face-to-face meetings A counter-intuitive approach to logo
marketing John is a brilliant gift-giver who can make every
thoughtful dollar you spend worth a hundred of your competition’s
mindless dollars. Give smarter, not harder. Key Points At 2:00 –
John tells the touching story of a man who made millions, but he
did it by being the most generous person John ever met. At 4:00 –
Never, NEVER give gifts at certain times of the year. John reveals
what holidays to avoid, and the odd times of year that gift-giving
has its maximum effect. He also explains why gifts shouldn’t
necessarily be given to the recipient. At 7:00 – John talks about
why expensive gifts aren’t always best. He describes some other
types of gifts that have more impact. At 13:00 – Danny and John
discuss what type of ROI you can expect on the gifts you give, both
to clients and prospective customers. At 17:00 – John explains why
it’s NOT the thought that counts, and getting help with gift-giving
doesn’t make that gift thoughtless.