Episode 21: The inside scoop on influencer talent management

Featuring Jessy Grossman, Founder at WIIM


Jessy Grossman is a long time entrepreneur and her experience in
the world of talent management, entertainment, and digital media
has helped create new opportunities for hundreds of influencers
and brands. Jessy has been quoted in Forbes and, in 2020, was
listed in Talking Influence's “Influencer Top 50.” After creating
and selling one of the fastest growing new talent agencies in the
country, she’s pivoted her focus to her passion project, Women in
Influencer Marketing (WIIM). Jessy hosts WIIM’s podcast while
cultivating WIIM’s exclusive Facebook community, casting
services, recruitment, events and more. Jessy has a passion for
influencer marketing in general, but talent managers are her
“babies” and she is heavily invested in nurturing them towards
success.


Episode quote


“It's way more about the person that represents you, versus the
brand or the agency that represents you.”


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