Episode 29: Improving Customer Experience With Personalization

Featuring David Wachs, CEO of Handwrytten


A serial entrepreneur, David's latest venture, Handwrytten, is
bringing back the lost art of letter writing through scalable,
robot-based solutions that write your notes in pen. Developed as
a platform, Handwrytten lets you send notes from your CRM system,
such as Salesforce, the web site, apps, or through custom
integration. Used by major meal boxes, eCommerce giants,
nonprofits and professionals, Handwrytten is changing the way
brands and people connect.


Episode quote:


“Showing somebody I've sat down and thought about them for five
minutes by writing a note, well, that's currency. That's
valuable, that's got intrinsic value. And people really pick up
on that.”


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