Episode 33: Remaining Innovative in Marketing

Featuring Carla Johnson, Speaker. Author. Marketing &
Innovation Strategist


Carla is a world-renowned storyteller, an entertaining speaker,
and a prolific author. Having lived, worked, and keynoted on five
continents, she’s partnered with top brands and conferences to
train thousands of people how to rethink the work that they do
and the impact they can have. Her visionary expertise has
inspired and equipped leaders at all levels to embrace change,
welcome new ideas, and transform their business.


Her work with Fortune 500 brands served as the foundation for
many of her books. Her tenth, RE:Think Innovation, busts the myth
that innovation is something that requires a specific degree or
special training. In fact, Carla explains why, to be a successful
company in today’s hyper competitive, customer-driven world,
finding opportunities through innovative thinking must be
everyone’s business. Her goal is to teach one million people how
to become innovative thinkers by 2025.


Episode quote:


“Innovation is the ability to consistently come up with new great
and reliable ideas, simple sentence, but some really important
words in there. ”


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