High-Stakes Persuasion: A Conversation with FBI Special Agent Chip Massey and PR Crisis Expert Adele Gambardella

I recently had the pleasure of speaking with the founders of The
Convincing Company, Chip Massey and Adele Gambardella. Our
conversation covered everything from persuasive tactics anyone
can implement to Adele’s and Chip’s start in public relations and
hostage negotiation.


While persuasion is something we all encounter in our daily
lives, Chip shared insights he learned as an FBI Special Agent
investigating the 9/11 terrorist attacks. He revealed skills such
as Forensic Listening, a method that involves observing a
person’s emotions, talking themes, body positions, and
voice. 


Our conversation extended to topics like targeted validation and
Adele’s advice on navigating high-stress situations. She also
teaches exactly where to start in a negotiation - this may
reshape your approach.


Other highlights of our discussion include: 


How to become an FBI Hostage Negotiator

Best tactics to achieve results in various business
situations

Learn to read people’s conversations

How to make people want to more

The dangers of being too certain



I invite you to listen to the full conversation, where we dive
deep into topics only discussed in their book, “Convince Me:
High-Stakes Negotiation Tactics to Get Results In Any Business
Situation.”


And now I give you Chip Massey and Adele Gambardella.