Operation Ride Home with ASYMCA’s Admiral French

At Jack Daniel’s, we have a deep appreciation for those who serve
in our nation’s military and strive to provide support whenever
we can. When we learned that many active duty junior-enlisted
service members could not afford to travel home for the holidays,
we wanted to do all that we could to help. In 2011, we launched
Operation Ride Home in conjunction with the Armed Services YMCA
to provide the funds so that many of these men and women could be
with their loved ones during this special time of year. On this
episode of Around the Barrel, we uncover why this program is so
important, and hear from Admiral William French, President and
CEO of the ASYMCA, about the impact it has on those who sacrifice
so much.