Jack and Frank: A lifelong friendship

Frank Sinatra was perhaps known as much for his music as he was
for his love of Jack Daniel’s. He famously described the
Tennessee whiskey as the “nectar of the gods” and was a loyal
friend of the brand throughout his life. On this episode, we talk
with writer and producer Charlie Pignone and Jack Daniel’s brand
historian Nelson Eddy about the deep relationship between Frank
Sinatra and Jack Daniel’s. We uncover the real story about
Sinatra’s introduction to the drink, how Jack Daniel’s Sinatra
Select came to be, and more.