Nivea’s Marketing Duo on the challenges of responsibility in influencer marketing

In this episode of the DMEXCO podcast, Verena Gründel talks
with Konrad Feldman, Co-Founder and CEO of Quantcast. He shares
how artificial intelligence is transforming the advertising
industry and why it’s crucial to make ads more relevant to
consumers. Feldman also dives deep into the future of digital
advertising in a world without third-party cookies and they
discuss the impact of AI as well as the end of the cookies on the
Open Web. 


You can now get Verena Gründel’s personal digital marketing
newsletter DMEXCO Digital Digest here. Receive the most important
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https://go.dmexco.com/digital-digest-current-edition


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