Indian Premier League Cricket

When you saw this episode pop up in your feed, you either jumped
for joy and hit play immediately (in which case you’re not
reading this), or you said “Huh. That’s a surprising episode.”
Well, if you’re in group two, boy do we have a treat for you!


IPL is the fastest-growing, most dynamic and most disruptive
force in the sports industry today… and this may come as a shock
to many Americans, but it might just be on track to surpass the
NFL as the world’s most valuable sports league. The IPL is
currently valued at $16B, with a TV rights deal that’s higher in
per-match dollars than the NBA and the English Premier League.
And all this for a league that’s right now just 10 teams who
collectively only play 74 total games per season… and oh yeah,
the whole thing is only 17 years old! Tune in for an absolutely
amazing story, filled with genius, drama (Rupert Murdoch! Disney!
Bollywood!) and a perfect encapsulation of the rise of modern
India.


Sponsors:


WorkOS: https://bit.ly/workos25

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Anthropic: https://bit.ly/acquiredclaude25



Links:


Save the date, July 15 in NYC!

Ed Cowan’s Business Breakdowns of IPL

Worldly Partners’ Multi-Decade IPL Study

Episode sources



Carve Outs:


Severance

Stratechery






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