How Sei is Breaking Ethereum's Limits with Co-Founder Jayendra Jog

Lex interviews Jayendra Jog - co-founder of Sei Labs, about his
professional journey and the innovative Sei protocol—a
high-performance parallel blockchain. Jay shares insights from
his time at Robinhood, emphasizing the importance of distribution
over technology and the challenges of scaling a fintech company.
He discusses the limitations of Ethereum's transaction processing
and how Sei Labs aims to address these through parallelization.
The conversation also covers the future of blockchain in finance,
the need for regulatory clarity, and the potential of
high-performance blockchains to support emerging industries like
AI and decentralized science.


 


Notable discussion points:


 


Impact Over Paychecks – Jog’s career leap from SAP to Facebook,
Pinterest, Robinhood, and Sei Labs was driven by impact, not
salary. He thrived in small, high-talent teams where he could
truly move the needle.


 


Robinhood’s Growing Pains – Early Robinhood was fast and scrappy,
but as it scaled, bureaucracy slowed innovation. The shift from
“missionary” to “mercenary” employees hurt culture and velocity.


 


Tech Doesn’t Win—Distribution Does – The best crypto projects
don’t just have great tech; they win by getting users. Sei Labs
focuses on real-world adoption, not just engineering
breakthroughs.


 


Sei’s Parallelized EVM: A Game Changer – Ethereum is slow. Sei
Labs fixes this by parallelizing transactions, enabling
high-speed trading and complex on-chain applications. It’s
Ethereum’s power with Solana’s speed.


 


MENTIONED IN THE CONVERSATION


 


Topics: fintech, blockchain, Sei Labs, Sei protocol, Ethereum
Virtual Machine, EVM, Robinhood, decentralized applications, DeFi
protocols, DePIN


 


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Twitter: https://twitter.com/LexSokolin


 


TIMESTAMPS


 


1’29: From Silicon Valley Roots to Startup Hustle: Jayendra Jog’s
Journey Through Tech’s Elite Ranks


 


7’53: Scaling Robinhood: From Scrappy Startup to Corporate
Bureaucracy


 


12’56: Why Robinhood Won: Distribution Over Technology in Fintech
and Crypto


 


17’38: Sei and the Parallelized EVM: Scaling Blockchain for
High-Performance Trading


 


25’18: Parallelization in Blockchain: Unlocking Scalability
Without Breaking the System


 


28’03: Building Sei: Solving the Blockchain Adoption Puzzle for
Finance and Developers


 


33’50: The Blockchain Race: Competing for Killer Apps and Market
Dominance


 


38’02: The Next Wave: Sei’s Vision for AI, DePIN, and
High-Performance Blockchain Applications


 


41’34: The channels used to connect with Jay & learn more
about Sei


Disclaimer here — this newsletter does not provide investment
advice and represents solely the views and opinions of FINTECH
BLUEPRINT LTD.


Contributors: Lex, Laurence, Matt, Farhad, Mike, Daniella


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