Shaping the Future of Brands – A Global Dialogue with Drew Holmgreen, President & CEO of PPAI

Recorded in the Belgian woods at La Hulpe during the first
International Leadership Summit, this premiere episode of Branded
Wor(l)ds – A Transatlantic Dialogue sets the stage for a new kind
of conversation. Hosts Steven Baumgärtner (Cybergroup, Germany)
and Jeff Solomon (FreePromoTips, USA) sit down with Drew
Holmgreen, President & CEO of PPAI, to discuss how purpose,
innovation, and sustainability are redefining brand leadership
worldwide.
Together, they explore the future of global brand communication,
the role of cultural authenticity, and why collaboration across
the Atlantic will shape the industry’s next chapter.