Ultra-Processed People: How Big Food Is Rewiring Our Brains | Chris Van Tulleken

Ultra-processed food is the new cigarette—and it's fueling a global
health crisis hiding in plain sight. In today’s episode, I’m joined
by Dr. Chris van Tulleken—infectious disease physician, BBC
broadcaster, and author of Ultra-Processed People—to expose the
truth behind ultra-processed foods and the industries driving their
consumption. To find out what this food is really doing to us, Dr.
van Tulleken became the first subject in a groundbreaking clinical
trial—eating 80% of his calories from ultra-processed food for a
full month. We unpack what makes ultra-processed food fundamentally
different from real food—even when the ingredients look similar,
and why its impact on your brain, metabolism, and long-term health
is far worse than anyone thought… You’ll learn: How ultra-processed
food hijacks your brain’s reward system The science behind food
addiction and satiety hormones Why food labels and front-of-package
claims are designed to mislead you What the latest data says about
UPFs and 32 chronic diseases The global policy movements and
lawsuits now underway to fight back This episode is part science,
part exposé, and a wake-up call for anyone who thinks food is just
about calories and willpower. If you care about your health, your
kids, or the future of our food system, you need to hear this. This
episode is brought to you by Seed, Fatty15, PerfectAmino, BON
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