LTM 105 Newsflash: TikTok Shop, B&Q Figures, Shein’s path to a generalist Assortment

It is THE topic that has kept the industry in suspense in recent
weeks: the launch of TikTok Shop in Europe. Valerie and Ingrid
take a critical look at this in the new newsflash episode of
“Let's talk Marketplace”. Because despite the hype, TikTok Shop
is not suitable for every brand, every retailer, and every
product. They also discuss Shein's rapid growth beyond fashion,
the annual results of eBay, Allegro and B&B, and the
expansion of Autodoc, MediaMarktSaturn and Amazon Haul. And they
talk about Ingrid's and Valerie's new passion project: the
marketplace community for brand managers in the fashion, sports
& shoes category, launching in June, and hardlines, launching
in October.





Note from the sponsor Kaufland Global
Marketplace:


Shipping, returns processing, tax regulations and one-stop shop
procedures: the challenges of internationalization are a major
concern for many retailers. Service providers such as exporto can
help here: exporto specializes in cross-border e-commerce
logistics in Europe. You can find out more in the webinar
“Selling to post-Brexit UK” on April 8 at 11 a.m., in which
Vanessa Schmidt from exporto and Ingrid will take a detailed look
at the challenges of cross-border trade with the United Kingdom.
Click here to register:
https://zoom.us/webinar/register/WN_264R7k0nQd6t6hnyapQEeA#/registration


 


Note from the sponsor Kaufland Global
Marketplace:


Do you want to meet Ingrid and Valerie live again? Then come to
the e-Commerce Day of the partner Kaufland Global Marketplace on
April 11th in Cologne! More than inspiring 30 lectures on 3
stages await you, for example from Philip Lahm and Michael Menzel
from Google. Plus more than 100 exhibitors for everything that is
important for the marketplace business and the new format "Speed
Connect". With the exclusive promotion code
MARKETPLACE-ECD-30, you get 30% off your ticket.
So register right away at ecommerceday.de/tickets.


 


Chapters


00:00 March Marketplace Highlights


04:21 TikTok Shop Launch and Reactions


07:27 Marketplace Figures and Trends


11:12 Marketplace Launches and Expansions


13:01 Shein's Marketplace Evolution


19:39 Vinted's Expanding Categories


26:59 Looking Ahead to April